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« The Elder Storytelling Place: A Gold Mine of Insights into the Older Mind | Main | 10 Ideas That Are Changing the World We Live, Work and Play In (Part 2a) »

April 04, 2008

Comments

Roo

Have you got a reference for Salk's essay?

Thanks!

Just reading, and really enjoying, FoE.

:0)

David Wolfe

Dear Roo -- The Salk chart can be accessed in his 1972 book, "Survival of the Wisest" which can be gotten from used book sellers via Amazon.com for as little as $2.00 or so plus shipping. Thanks for your comment on FoE.

David

Roo

Thank you David.

I found lots of references to "Survival of the Wisest", but you mentioned a 1995 essay.

Really enjoyed FoE - very thought provoking!

Thanks,

Roo

joared

Yes, Rose's interview was quite interesting. Every instance I've heard microlending discussed serves to reinforce my perception of how much more effective this is than some of the programs dispensing massive high $$ numbers of our tax dollars our government uses.

Gathoc

/ Estrategia de Marketing Digital :Presto servicos para uma emrespa de Tecnologia da Informacao, no Japao. Reparei que os sites de pesquisa e buscas daqui do Japao sao 100% em japones, ou seja, caso emresparios japoneses venham a pesquisar negocios relativos ao Brasil, muito dificilmente vao identificar algo interessante, pois no Brasil – utiliza-se o alfabeto e nao o idioma japones. Qual a sua opiniao, caso emrespas brasileiras com potencial exportador (micro, pequenas e medias emrespas) viessem a anunciar no Japao (home-pages e vitrine virtual de produtos e servicos) totalmente em japones, visando facilitar desenvolvimento de negocios entre emrespas brasileiras e emrespas japonesas. Detalhe: todas as palavras-chave seriam registrados nesses sites de busca e pesquisa com a utilizacao do SEO – Search Engineer Optimization.

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Blogs with a Global Perspective On Marketing


  • Anita Campbell's Small Business Trends
    Anita's blog is a treasure trove of useful information, especially for small businesses who must depend on external sources to identify what is important to them.
  • Ben McConnell and Jackie Huba
    High priests of customer evangelism, the foundation of viral marketing, Ben and Jackie work creatively from the pulpit of the Church of the Customer to tech companies how to recruit consumers into their marketing efforts.
  • Brent Green's Boomers
    Brent’s blog amplifies marketing principles and practices in his book “Marketing to Leading-Edge Baby Boomers.” Commentary ranges from rants about the marketing clueless to exaltation of companies and organizations successfully introducing new Boomer marketing initiatives.
  • Evelyn Rodriguez - Crossroads Dispatches
    Evelyn offers a keen eye into the mind and soul of today's more mature consumer universe
  • Jean-Paul Treguer's Senioragency
    Jean-Paul brings a Continental perspective to the art of marketing to people in the second half of life. This entry links directly to the English edition. The French edition is at http://www.jean-paul-treguer.com/. In both editions, lots of down to earth insights and advice.
  • Katherine Stone - Decent Marketing
    Katherine's blog reflects her customer centric perspectives on experiential marketing
  • Michele Miller - WonderBlog
    Michele's blog focuses in part on feminine values in marketing -- critically important since women account for 80% of consumer purchases.
  • Paul Williams and John Moore - Brand Autopsy
    Paul Williams and John Moore bring an impressive array of experience to their blog, including Moore's experience withStarbuck's and Whole Foods.
  • Piers Fawkes and Simon King - PSFK
    Cool tracking of cool developments in the under-40 marketplaces in Europe, US and Asia.
  • Saisir l'état d'esprit des 40+
    Sylvain Desfosses's dedicated efforts to promote a better understanding of the general state of mind of 40+ segment and the strategic implications in marketing and management. In French (no English subtitles!).
  • Skip Linberg's Marketing Genius
    A multi-author blog covering a wide range of topics and philosophy, plus a few rants and random musings.
  • The Source of Leadership Blog
    David Traversi shares his unique insight into what makes a great leader by exploring personal energies that we all possess.
  • Tom Asacker - A Clear Eye
    Tom's wide-ranging blog is especially sensitive to the role of emotions in consumer behavior.
  • Tom Peters
    Tom's blog is - well, typical of Tom's thinking, almost beyond global in perspective with frequent outside-the-box ideas. You'll likely find it worthwhile to have Tom's blog in your must-read blog list.

Blogs on Branding

  • Stefan Liute - Stefan's Branding Blog
    Free ranging running commentary on branding in a nice conversational tone by a branding pro from Romania (grapefruit.ro) who understands the art of branding.
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    Jason sagely observes, "“Any sufficiently advanced brand is fully indistinguishable from the self” then sets out to fulfill the promise in that statement.
  • Errol Saldanha: Branding Branding
    Interesting site devoted to the perennial issue of how the terms "brand" and "branding" be defined.
  • David Young - BrandingBlog
    David's blog is replete with valuable insights into the semiotic alchemy of branding, an art more marketers should know more about.

Blogs on Specialty Areas of Marketing

  • CRM Lowdown
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  • Holly Buchanan's Marketing to Women Online
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  • MarcomBlog
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  • Mark Willaman's SeniorCareMarketer
    Mark discusses the 'business of aging' with a focus on Internet marketing. In particular, he writes about how companies who market products and services relating to the aging population can increase their online visibility, web site traffic and leads.
  • Marketing Headhunter
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  • Resonance Partnership Blog
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  • Web Market Central
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  • Yvonne DiVita's Lipsticking Blog
    Lip-sticking teaches small and medium-sized businesses how to market to women online. Speaking from the perspective of Jane – representative of the women's market – we offer qualified advice, insight, and research on women and the Internet.

Blogs on Sales Theory and Practice

  • S. Anthony Iannarino - The Sales Blog
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